[agency] [digital marketing]

Digital marketing, based in Thailand Digital marketing, without borders

Marketing that actually understands Thailand.

Growth infrastructure for brands without borders.

PRIMO MC builds campaigns, content, and performance systems for brands who want to win with Thai audiences — not just translate for them.

PRIMO Group International runs strategy, brand, and performance marketing for companies scaling across multiple markets at once.

Strategy Creative Performance

Start a project Book a strategy call See our work

[services] [primo] [bangkok] [worldwide]

[agency]

A systemic approach to growing brands across Thailand — strategy, media, and creative in one team.

A systemic approach to growing brands across borders — strategy, media, and creative in one team.

Trusted by brands growing across Thailand

Trusted by companies scaling across markets

KASEMA FOODS BLUEWAVE LOGISTICS SIAM ORCHARD ORIGIN CAPITAL MONSOON GOODS TERRA LABS NORTHWIND RETAIL VELIRA KASEMA FOODS BLUEWAVE LOGISTICS SIAM ORCHARD ORIGIN CAPITAL MONSOON GOODS TERRA LABS NORTHWIND RETAIL VELIRA

[what we do]

Everything a growing brand needs, under one roof.

From brand strategy to performance media, we run the full stack for brands competing in the Thai market.

From brand strategy to performance media, we run the full stack for brands operating across multiple markets.

Brand & identity

Positioning, naming, and visual systems that hold up across every market you enter.

Performance marketing

Paid social and search, built for measurable return.

Content & social

Editorial calendars and native content built for the platform it lives on.

SEO & organic growth

Technical SEO, content clusters, and link strategy built for compounding traffic.

Web & product design

Sites designed to convert, not just look good in a deck.

Marketing automation

CRM and lifecycle systems that keep growth measurable.

[the opportunity]

Home ground, done properly.

One team, every market.

Thailand's digital ad spend keeps climbing, but most brands are still running the same playbook they'd run anywhere else. That gap is where PRIMO MC works.

Companies expanding into new markets rarely fail from lack of ambition. They fail from running a different playbook in every country. That gap is where PRIMO Group works.

[market]

180+

campaigns in Thailand

countries served

[team]

Building brands people choose, not just see.

3.2x

4.8x

average return on ad spend

Local nuance, without losing scale.

Global consistency, without losing nuance.

Same team, same standards, tuned to how people actually shop in Thailand.

One strategy, adapted market by market, without diluting the brand.

[the problem]

Being seen isn't the same as being chosen.

No strategy

Content goes out on a schedule, not toward a goal.

No feedback loop

Spend keeps moving, but no one can say what it's actually earning.

Wrong audience

No coordination

Campaigns built for a global template, not a Thai customer.

Every market runs its own agency, its own voice, its own numbers.

Good ads, wrong moment

Creative that looks right but lands after the customer's already decided.

[the solution]

Growth without the guesswork.

Strategy first

Every campaign starts with a hypothesis you can actually measure.

Data-backed

Weekly reporting in plain language, tied to revenue, not reach.

Local nuance

One playbook

Creative and targeting built around how Thai audiences actually behave.

One strategic core, adapted rather than rebuilt for every market.

Creative that converts

Work judged by performance first, awards second.

[where we work]

Industries we know well.

Deep, repeatable playbooks — not a first attempt at your category.

Food & beverage

Menus, delivery platforms, and campaigns built around how people actually order.

Retail & e-commerce

Full-funnel campaigns from discovery to repeat purchase.

Fintech & capital

Trust-first messaging for regulated products.

Logistics & supply

B2B lead generation for companies that move physical goods.

Hospitality & travel

Seasonal campaigns tuned to how travellers actually search.

Technology & SaaS

Demand generation built for longer B2B sales cycles.

3.2x

4.8x

average return on ad spend

180+

campaigns launched in Thailand

countries served

40+

120+

brands grown with PRIMO

[how we work]

How a project actually runs.

Four stages, one team, from first audit to ongoing growth reporting.

Discover

We audit your brand, market, and competitors before writing a single brief.

Plan

A channel roadmap and creative direction built around your actual goals.

Build

Creative, campaigns, and systems go live, with clear owners on every piece.

Grow

We optimize weekly and report in plain language, not vanity dashboards.

[selected work]

Work that moved real numbers.

A few of the brands we've helped grow, and what actually changed.

[case study]

Kasema Foods

Food & beverage · Thailand

Food & beverage · Regional

Rebuilt paid social around real ordering occasions instead of broad demographics.

[case study]

Bluewave Logistics

Logistics · 9 markets

One brand system, designed once and adapted across nine markets.

[case study]

Siam Orchard

Retail · Thailand

Retail · Multi-region

A technical SEO overhaul that became the brand's largest source of new customers.

"PRIMO didn't just run our ads — they understood how Thai customers actually shop."

"They plugged into every market we operate in and made our brand feel consistent everywhere."

Founder, Kasema Foods

CMO, Origin Capital

[start here]

Let's build your next chapter.

Tell us about your brand and your market — we'll come back with a plan, not a pitch deck.

Tell us where you're scaling next — we'll come back with a plan built for that market.

Start the conversation